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Connections and our social networks are like a super organism that allows us to spread good and bad.

What you do affects those around you. We know that.. but recent work by Nicholas Christakis tells us that it’s in the structure of our networks

This short video explains so much

Since I first encountered Christakis’s ideas, I’ve looked at almost everything in a new light.

Instead of worrying about selling something to someone, I realize that helping him connect someone he knows to someone I know will build cluster of profitability. The ROI looks like serendipity, but is it?

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